Fashion Design

Hong Kong Fashion Designers Association’s Juxtaposed 2022 FASHION META Leads 70 Local Design Units into the Metaverse

Presenting Immersive Knowledge ‘JuxstaVerse’

HONG KONG, June 16, 2022 /PRNewswire/ — Organized by Hong Kong Fashion Designers Association, and sponsored by Generate Hong Kong (CreateHK), Juxtaposed 2022 Style META will be held at the space at No. 59 Queen’s Road Central from June 10 to 23, 2022.

Attending the opening ceremony on June 9, 2022 were Mr. Victor Tsang, Head of CreateHK Ms. Jersey Yuen, Assistant Head of CreateHK Mr. Kevin Yeung, Chairman of Hong Kong Trend Designers Association Mr. Walter Ma, Vice Chairman of Hong Kong Trend Designers Association Ms. Judy Mann, Honorary Advisor of Hong Kong Vogue Designers Association Ms. Janet Cheung, Job Director of HKFDA Younger Talent Award and Ms. Bonita Cheung, Curator of Juxtaposed 2022 Fashion META.  At the exact same time, Younger Talent Awards ended up offered to the two youthful fashion designers Tiger Chung and Alex Tse.

4 Exhibition Zones

“Juxtaposed 2022 Trend META” leads visitors on a journey all over 4 thematic exhibition zones, where by 70 area vogue style and design units across different generations and types will convey their narratives on innovation and classic craftsmanship.

These great-crafted installations are encouraged by four metropolitan areas, which include HK, Shanghai, Seoul and Paris. Every single show reinterprets the fascinating contrasts involving the cultural identities of these cities and the get the job done by itself. Besides bodily reveals, a curation of virtual illustrations or photos are in retail store to guideline guests through a synchronised VR vogue working experience.

Pop-Up Shop & first Hong Kong designers’ NFT manner selection

Visitors can get online at the pop-up store to experience how the exhibition and on the internet buying are seamlessly merged. Juxtaposed 2022 Style META also faucets into the hottest encryption technological know-how and works with Artify and BOAX to start initially Hong Kong designers’ NFT fashion selection. Awe-inspiring operate by 12 nearby manner designers will march into the international virtual industry, seamlessly bringing with each other truth and virtuality.

Hong Kong’s very first immersive digital fashion show

The occasion adopts a point out-of-the-art patented technology to host the city’s initial 360-diploma digital trend clearly show at the exhibition venue. The attendees will immerse by themselves amongst the actual displays and a digital universe. Readers will have their virtual avatars created in actual-time to “try on” the wearable art parts by a variety of designers in the imaginative realm of “JuxtaVerse”.


Source Hong Kong Fashion Designers Association

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