Luxury brand

Advertising traits for Sept. 16, 2022

Variety of the week 

37: Proportion of American shoppers who say they really feel much less rested this yr than final yr, which can point out an increase in espresso and power drink consumption, in response to market analysis agency Numerator.

On the transfer

Vans employed Marissa Pardini as chief product and merchandising officer, a newly created place efficient Dec. 1. She had been VP and common supervisor of the Americas area at The North Face.

Orangetheory Health appointed Kelly Lohr as chief advertising and marketing officer. She was most just lately chief progress officer at Freshly.

Watch and equipment maker Fossil Group Inc. named Lisa Marie Pillette senior VP and CMO. She was most just lately CMO at Casper. 

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